Key Takeaways
- • Text is powerful, but visuals are inevitable.
- • The human brain processes images 60,000x faster than text.
- • On LinkedIn, the "Document Post" (commonly called a Carousel) is the King of Reach.
- • Why? Because every time a user swipes to the next slide, the algorithm counts it as a new interaction.
- • In this lesson, we learn how to turn one idea into a viral visual asset without being a graphic designer.
Why Carousels Win (The Dwell Time Hack)
A standard text post is "read once, scroll on."
A Carousel is "swipe, read, swipe, read."
The Math:
- Text Post: Average read time = 15 seconds.
- 10-Slide Carousel: Average read time = 45-90 seconds.
- Result: The algorithm sees 3x the Dwell Time, so it pushes the post to 3x more people.
The "Repurposing Loop"
Stop burning out trying to invent new ideas every day. Repurpose.
The smartest creators take One Core Idea and format it in 3 ways:
- The "Meat": A long-form Newsletter or PDF Guide.
- The "Snack": A Carousel summarizing the key points (for LinkedIn).
- The "Hook": A short text post or tweet (for testing the angle).
The Rule: If a text post performs well, turn it into a Carousel next week. If a Carousel performs well, turn it into a Lead Magnet.
Anatomy of a High-Converting Carousel
You do not need to be a designer. You need to be clear.
- Slide 1 (The Cover): Big, bold title. High contrast. A picture of you (optional but builds trust).
- Slides 2-8 (The Value): One idea per slide. Big font (30pt+).
- Slide 9 (The Summary): A "Cheat Sheet" recap of the whole deck. (People love to screenshot/Save this).
- Slide 10 (The CTA): "Follow me for more" or "Comment 'SEND' for the full guide."
The CreatorHub Advantage: "PDF to Viral"
CreatorHub solves the hardest part of repurposing: Summarization and Formatting. You don't need to manually rewrite your long documents into short LinkedIn posts.
Feature: From PDF/Video to Viral
This feature is a game-changer for turning "boring" company documents or long videos into engaging social content.
The Workflow:
- Input: Upload a PDF (e.g., your Company Whitepaper, a Contract, a long Article) or a Video file into CreatorHub.
- The Command: Select "Extract Insights."
- The Magic: The AI analyzes the file and extracts the top 5-7 "Golden Nuggets."
- The Output: It automatically writes a Carousel Script (Slide 1 text, Slide 2 text...) or a post caption optimized for LinkedIn, ready for you to copy-paste into Canva or use directly.
Example: You upload a 20-page industry report. CreatorHub spits out: "Here are the 5 shocking stats from the report that every CEO needs to see."
Actionable Steps (Homework)
Find Your "Winner"
Go to Advanced Analytics in CreatorHub. Find your best-performing text post from last month.
Script the Visual
Use Ask AI or the Chat to turn that text post into a slide script. * *Prompt:* "Turn this text post into a 7-slide carousel outline. Keep text per slide under 20 words."
Design (The MVP Way)
* Open Canva (or Google Slides). * Use a simple template: White background, Black text, Your Brand Color for highlights. * Copy the script. * Save as PDF.
Post
Upload the PDF to LinkedIn using the "Add a Document" button.
Resources & Downloads
5 Minimalist Carousel Templates (Canva Links)guide
5 Minimalist Carousel Templates (Canva Links) resource
The "Carousel Formatting" Cheat Sheet (Font sizes, margins)guide
The "Carousel Formatting" Cheat Sheet (Font sizes, margins) resource